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Drive It - Convert It!
Web Marketing Blog and Podcast for the Small and Medium Sized Business
Archive for June, 2006
Drive It - Convert It! #8 (podcast): Converting Web Traffic - Part 2 – Seven Steps to Effective Landing Pages
Thursday, June 29th, 2006
Discussion on the importance of improving web conversion rates through more effective landing page strategies and design.
Suggested Tags: landing page design ppc email campaign conversion online sales ecommerce internet web marketing advertising website web design webdesign
Show Summary - Seven Steps to Effective Landing Pages:
1) Recognize the true value of a better landing page
2) Know your product
3) Know your target
4) Build based on your lead-in
5) Set you landing page objective
6) Design a superior landing page
7) Measure and test
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Read a full transcript here … (more…)
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Drive It - Convert It! - #7 (podcast): Converting Web Traffic - Part 1 – Ten Tips to Higher Website Conversions
Friday, June 9th, 2006
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internet marketing & design
design drive convert