Convert Traffic Overview

Landing Pages Design:

The first page a web visitor “lands” on when coming to your website is critical to the conversion process. It often means the difference between them staying to investigate or “bouncing” (i.e. leaving), to a competing site. We develop and test landing pages to get you the maximum effect from your pay per click (e.g. Google, Yahoo, etc.), or other online advertising and linking.

Site Analysis and Tune-up:

Rarely will one factor alone cause a web visitor to either stay on your site and do business with you or, conversely, leave.  Typically, a combination of factors will lead the visitor down a path of engagement or exit. We’ll analyze your site and identify potential areas of improvement and tune it up to meet that potential.

Reporting and Analytics:

We’ll set up a system to capture and measure conversion effectiveness. We’ll review site and user statistics and analyze user behavior.  From there we’ll report on results and recommend action items.

Size Matters: Bastion specializes in the needs of the SMB (small and medium size business), market. Thus, we understand that budgets and resources can be limited. Expensive testing and research programs are often out of the question. Our firm has devised cost-effective means to improve conversion rates without breaking the bank.

Location Matters: Where possible, we like to personally connect and strategize with our clients. Because we are located in Southern California, we can easily do this for our clients in Los Angeles, Riverside, San Diego and Orange County. For clients located outside of these areas, we employ effective Internet meeting techniques.